Blog
2024/01/04
Kenzie Wilson
User-based companies are constantly looking for ways to increase their audience. They will often turn to marketing and attempt to drive new users which can cost 5 to 25 times as much as retaining an existing one.
revenue optimizationmonetization strategyexisting userssubscription businessupselling
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2023/10/01
Ahmed Saleh
Estimating the number of people using shared accounts can be tricky. We'll show you how to do it.
account sharing metricsanalyticsestimation methodsuser behaviorsubscription fraud
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2023/08/22
Ahmed Saleh
Does account sharing prevention cause churn? We looked at data from 30 companies to find out.
churn rateuser retentionaccount sharing preventioncustomer experiencesubscription business
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2023/08/16
Ahmed Saleh
Thirty software companies monetized their shared accounts, this is a deep dive into how they did it and the results.
monetization strategyaccount sharingrevenue growthsubscription businessuser conversion
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